Car Insurance News Insurance
Fiat's eco:Drive receives another commendation
19th November 2009
Car insurance customers have learned that Fiat's green credentials have been boosted further after its eco:Drive initiative was named among the Green Champion winners at this year's International Green Apple awards.
The in-car system helps motorists to save money and reduce exhaust emissions through a USB stick plugged into the car's dashboard, which records detailed information about the vehicle and how it is driven, as well as suggesting improvements.
"eco:Drive has won many honours since its launch a year ago but, until now, they were mostly for innovation or marketing," commented Luis Cilimingras, who is responsible for the eco:Drive project at Fiat.
"The Green Apple accolade is much more fulfilling, since it gives recognition of the work we have done for the environment."
In May, the eco:Drive system received the Fleet Environmental Award at the Fleet World Honours after being nominated by the Department for Transport's Energy Saving Trust.
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